The GOP race that wasn’t

A year ago there seemed to be a serious threat to Trump in the GOP. His name was DeSantis. 

In March 2023, DeSantis won 35% to Trump’s 40% of GOP registered voters. (Haley was at 5%)

But DeSantis only lost ground through the year, while Trump gained.

Still, Trump didn’t move much past 50% until after Jan. 2024 once the primary process began.

As of Feb 5-15, 2024, pre-South Carolina primary, Trump holds 73% nationally to Haley’s 15% and DeSantis is no longer a candidate.

Trump rose modestly in the spring, then more in the fall, with a big jump by February. Haley was slow to rise, then bumped up in Nov. and Feb., but to only 15%.

The race that could have been.

DeSantis not only started strong but was a threat to Trump from within the Trump wing of the party. In March 2023 DeSantis got 32% among Reps *favorable* to Trump, plus 45% among those unfavorable to Trump. 

Had DeSantis been able to expand that incursion into Trump land this could have been a real race.  He did not. Instead DeSantis’s support fell across both Trump-favorable and Trump-unfavorable Republicans. Whether because of Trump’s effective attacks on DeSantis or the failures of DeSantis, the race that could have been was not.

Nikki Haley instead is the last contender standing against Trump, and yet she fails to reach even 20% support. She never was a contender with those who like Trump, not reaching even 6% among the Trump-favorable Republicans. But she has captured the wing of the GOP that does not like Trump, winning 65% of those Republicans.

For her, the tragedy is that nothing in the campaign succeeded in increasing the share of those unfavorable to Trump. Instead the opposite occurred, Trump’s favorability hovered around 70% until July, then rose to 80% in Sept. and stands at 84% in February.

As Haley has won an increasing share, now 2/3rds, of Republicans unfavorable to Trump, that pool has declined by half, from 30% to 16%. Even taking all of this smaller pool cannot make an alternative to Trump competitive in the primaries. 

A year ago, 30% of Republicans were unfavorable to Trump, and DeSantis was eating into Trump-favorable Republicans. His effort failed. Haley has never won more than negligible support from the Trump-favorables, and even as she has consolidated the support of Trump-unfavorable Republicans, that group has been shrinking, to now less than one in five Republicans.

In March 2023 the GOP had a significant 30% who did not like Trump and a majority who supported someone else or were undecided. That moment has passed.

Trump indictments, revisited

In my previous post I argued that the indictments of former president Donald Trump did not in fact boost his standing with voters, despite the often repeated claim that they did.

Two folks I respect pushed back on the NY indictment, though agreeing the others had no effect. Here I respond, and agree in part. In any case, I think this shows a positive discussion is possible over such matters! My bottom line is Trump may have gained support in the GOP primary following the NY indictment. But I don’t find evidence of any gain in overall favorability with all registered voters. My new analysis (thanks to Philip and Sam) finds some evidence that the Florida indictment lowered his support and favorability, something I did not mention in my original post..

Since my original post, Philip Bump at The Washington Post published a nice story looking at my claim, and concluding there was in fact a boost from the first indictment in New York but agreeing there were no boosts from the subsequent indictments. See his piece here. (Link should not be paywalled.)

Sam Wang posted a similar point on Bluesky (sorry, don’t know how to copy a link to that)

Let’s start with the strong case, a rise in Trump GOP primary support following the NY indictment. Here is Trump’s percentage i.n GOP primary polls before and after each indictment. (I’ve updated the most recent polls since my original post, which affects only the post-GA data.)

We all agree the post-New York support is higher than pre-indictment. The only disagreement is that there was a trend of rising Trump primary support before the indictment and that rise continued for over a month after the indictment. My original post claimed the post-NY increase was primary due to the pre-existing trend, rather than an indictment effect. Bump and Wang disagree and see an indictment effect. Here is the chart with the full trend.

The red line shows the overall trend across all polls, the dots are individual polls. The high-frequency polls from YouGov (85 in all) make up the dense set of dots mostly above the red trend line. Those dense dots DO show a bump up immediately after the NY indictment. In my original post I discounted that, thinking the red line was increasing before and after and I gave more weight to that. But I discounted the dense set of polls that do rise. Wang raises the point but Bump dives into this and does more substantial analysis that I now think supports a NY indictment effect.

Here are my finding on this, in response to their points, and finding myself now agreeing there was an independent effect of the NY indictment even considering the trend before and after.

I fit several models, but here are the two that make me conclude NY had an effect. The dependent variable is Trump percent in primary polls. You do NOT want to use his margin over DeSantis because the latter has been declining steadily, so the margin confounds Trump support with DeSantis’ weakening. As you can see in the chart, Trump has been pretty flat since mid-May.

The models I fit are a polynomial in time, which allows for the curve of the support trend, which rises, then flattens. Obviously not a constant linear trend. I fit one quadratic and one cubic fit (the latter probably overfitting the trend but our focus in on the coefficients for the indictments.)

The first model is the quadratic trend.

The NY coefficient is a 4.12 percentage point increase in Trump support after the indictment, and is a statistically significant effect. So this agrees with Bump and Wang, and shows I dismissed this effect too quickly.

The model also suggests that the Florida indictment may have lowered Trump’s support by 2.8 points, a marginally statistically significant result. There is no evidence that DC or GA indictments changed his support. Both have negative but non-significant estimates.

An issue is whether the quadratic trend is sufficient to capture the trend over time, independent of the indictments. As a check I reestimate the model with a cubic in time. That model is shown next.

The NY effect here is a 4.8 point increase, which remains statistically significant. The Florida effect remains negative but falls short of statistical significance. So either way, the NY indictment seems to have boosted Trump with GOP primary voters over and above the trend leading up to the indictment.

On the other hand, Trump’s favorability ratings with all registered voters don’t seem to have gone up with NY, but may have declined slightly with the FL indictment.

Here the trend is nearly flat since January, so I estimate one model that is linear in time, and one that is quadratic as a robustness check. The linear time model is

The time trend is virtually flat, with no evidence of a NY indictment effect. However, the Florida indictment seems to have lowered favorability by 3.6 points.

Using a quadratic in time is similar:

The Florida estimate is a 3.8 point decrease in favorability, and marginally significant, with no evidence for a more complicated time trend. As a final check I ran a cubic time trend with the FL coefficient of -3.5, but p=.056 so not as convincing an effect.

Bottom line is the NY indictment didn’t show any evidence of boosting Trump’s favorability among all registered voters, but it does seem to have improved his standing in the GOP primary by 4.1 to 4.8 points depending on the model.

My thanks to Philip and Sam for pushing this point and adding to the analysis.

Trump polling and his indictments

To cut to the chase, the indictments of Donald Trump have not boosted him in the polls, either for favorability or for his support in the GOP primary. This claim keeps being repeated as if the data support it. It does not.

Net favorability nationally

Trump’s net favorability (percent favorable minus percent unfavorable) inched up 1.5-2 points following the first indictment in New York on March 30, 2023, from a median of -14.0 to -12.5, and mean of -14.2 to -12.2. This is the only period of a (slight) improvement compared to the pre-indictment period (Jan. 1 to Mar. 29), Following the Florida indictment the median fell to -18, then -19 after the DC indictment and rose -17.5 after Georgia. (Table of full results below.)

The net favorability is for the national population, so perhaps Trump gained substantially among Republican voters, but not the full population. His support in the GOP primary vote gives us that test.

Trump GOP Primary support

Compared to pre-indictment, Trump did have higher support among Republicans in the primary vote following the New York indictment, a median of 49% prior to the NY indictment and 57% after NY but before Florida. There was no further change after Florida (still 57%), or after DC (still 57%.) After the Georgia indictment the median is 58%. If there was in indictment effect boost at all (see below for why you should doubt that) it was over by the Florida documents case indictment.

The remaining doubt about indictment effects is provided by the trend chart below. Trump’s support for the nomination had been rising steadily since Jan. 1 through the spring. It rose at the same rate following the New York indictment as it had been rising prior to the indictment. The trend levels off in early May, a month after the NY indictment and about a month before the Florida indictment. Since mid-may there has been very little trend in Trump’s primary vote. (Each point in the chart is a national poll and the red line is a local regression trend estimate.) Trump’s margin over DeSantis has continued to climb but that is due entirely to DeSantis’ collapse in the polls, not to any gains by Trump since May. Trump’s current 58% support is more than enough to win the nomination. But it hasn’t been increasing for four months.

There are reports of surges in donations following the indictments. But if so, that hasn’t been reflected in the polling for either favorability or for GOP primary support.

The table below shows the median, mean and number of national polls used in the charts above. Note there are only 4 favorability polls completed between the DC and GA indictments, though there were 16 primary polls in the same interval.

“Indictments help Trump” is folklore that needs to be corrected. There is no polling evidence the indictments help, or hurt, Trump. Any effect of criminal trials remains to be seen.

Reference

Trump and Wisconsin Republicans

First Choice for Nominee

Using Republicans and independents who lean Republicans, Trump gets 31% and DeSantis gets 30%, a surprisingly close race. Trump leads by considerably more in other states and in national polls. What’s going on in my June Wisconsin @MULawPoll?

One might ask if independents who lean Republican are distorting this. But no. Among “pure” Republicans, Trump gets 35% and DeSantis gets 34%. Among independents who lean Republican, there are more other and undecided choices but the margin is not much changed: Trump gets 23% and DeSantis 25%.

So the close first choice race is not because of including leaners: it is a 1 point Trump margin without leaners too. (Scroll right for full table)

GroupChris ChristieRon DeSantisLarry ElderNikki HaleyAsa HutchinsonMike PenceVivek RamaswamyTim ScottDonald TrumpHaven’t decided
All Rep+Leaners1300306353121
Rep1340105243518
Lean Rep1251617462327

Head-to-head second choice

DeSantis picks up a big margin in the head-to-head second choice question, DeSantis 57% to 41% for Trump. Who moves from the first choice?

Those who pick another named Republican candidate (other than DeSantis or Trump) break 74-25 for DeSantis on the 2nd choice. And the undecided on first choice break 65-28 for DeSantis. See Table 2.

Trump is a lot of Republican’s first choice, but barely a quarter switch to him as their 2nd choice.

1st choiceDonald TrumpRon DeSantisDon’t know
DeSantis1981
Trump9820
Other candidates25741
Undecided28657

Is this because Republicans have turned against Trump?

Despite getting just 31% of first choice votes, Wisconsin Republicans still like Trump. Of all Reps and leaners, Trump favorability is 68% and unfavorable is 30% with a tiny 2% who say they haven’t heard enough about him.

Favorability is a shade higher with pure Reps, 72%, and a good bit lower, though still net positive at 60%, among leaners. Those ratings are shown in Table 3 (a). In October 2022, Trump was 78% favorable among Reps and 62% favorable among leaners, so a little decline with both, but not massive change.

DeSantis favorabiity is shown in Table 3 (b). He is 1 point behind Trump overall, 2 points above Trump on favorable with pure Republicans, and 7 points below Trump among leaners, but with much more haven’t heard enough and less unfavorable.

So there may be a small recent decline in Trump’s favorable ratings with Reps and with leaners, it isn’t a lot compared to where he was in October 2022.

Table 3: Favorability by Rep and Lean Rep Party ID

GroupFavorableUnfavorableHaven’t heard enough
All Rep+Leaners68302
Rep72253
Lean Rep60390

GroupFavorableUnfavorableHaven’t heard enough
All Rep+Leaners671420
Rep741016
Lean Rep532126

Well, did they just not vote for him in 2020?

Maybe these are somehow less Trump supportive Reps than they should be.

Asked to recall their vote in 2020, 95% of Reps say they voted for Trump, as do 79% of the leaners. In our late October 2020 poll, 90% of Reps and 79% of leaners said they were voting for Trump. This is not a peculiarly anti-Trump sample of Republicans.

Table 4: 2020 vote recall by party id, and Oct. 2020 pre-election vote

GroupDonald TrumpJoe BidenSomeone else
All Rep+Leaners9055
Rep9541
Lean Rep79713

GroupDonald TrumpJoe BidenJo Jorgensen
All Rep+Leaners8673
Rep9061
Lean Rep7986

Maybe they just aren’t as into you as they once were

There is a clear long term change in GOP views of Trump in Wisconsin since 2020. While he retains a core of vigorous supporters, Republicans and leaners do not have as favorable a view of Trump as they did in 2020. Table 5 shows this trend since January of 2020 until June of 2023.

Poll datesFavorableUnfavorableHaven’t heard enoughDon’t know
1/8-12/20831601
2/19-23/20871011
3/24-29/20841203
5/3-7/2088911
6/14-18/20811333
8/4-9/20831412
8/30-9/3/20801531
9/30-10/4/20851321
10/21-25/20881110
8/3-8/21751833
10/26-31/21722324
2/22-27/22702135
4/19-24/22682434
6/14-20/22751933
8/10-15/22712125
9/6-11/22722404
10/3-9/22702226
10/24-11/1/22721726
6/8-13/23683021

For completeness, Table 6 shows the trends for pure Republicans and for leaners.

Table 6: Trump favorability, Jan. 2020-June 2023, among Replicans and leaners separately

Poll datesFavorableUnfavorableHaven’t heard enoughDon’t know
1/8-12/20871200
2/19-23/2091711
3/24-29/20881012
5/3-7/2092511
6/14-18/20841214
8/4-9/20851311
8/30-9/3/20841131
9/30-10/4/2090910
10/21-25/20891010
8/3-8/21831232
10/26-31/21771822
2/22-27/22801125
4/19-24/22731924
6/14-20/22811710
8/10-15/22771525
9/6-11/22791604
10/3-9/22781525
10/24-11/1/22781235
6/8-13/23722530
Poll datesFavorableUnfavorableHaven’t heard enoughDon’t know
1/8-12/20762211
2/19-23/20781813
3/24-29/20781705
5/3-7/20811611
6/14-18/20761761
8/4-9/20781623
8/30-9/3/20732520
9/30-10/4/20741952
10/21-25/20841410
8/3-8/21603045
10/26-31/21603126
2/22-27/22533754
4/19-24/22583542
6/14-20/22622378
8/10-15/22613316
9/6-11/22573904
10/3-9/22543527
10/24-11/1/22622618
6/8-13/23603901

Vote for Biden? Oh, goodness no.

Our GOP respondents aren’t as into Trump as in the past, but crossing over to vote for Biden remains a bridge too far. That goes for both Trump and DeSantis when matched against Biden, though DeSantis does a bit better with leaners, in Table 7.

Table 7: 2024 vote by party strength

Party stengthDonald TrumpJoe BidenHaven’t decidedDon’t knowRefused
Rep935100
Lean Rep7812613

Party stengthRon DeSantisJoe BidenHaven’t decidedDon’t knowRefused
Rep942210
Lean Rep8712200

Conclusions

Wisconsin Republicans are less attached to Trump than in 2020, are considering alternatives or are undecided, but not quick to embrace Trump if he isn’t already their 1st choice. But for the general election, they remain strongly Republican regardless of the candidates, and quite unwilling to vote for Biden.

Trump, DeSantis, Pence favorability by party ID

With a lot of hot takes (pre-indictment) about Trump vs DeSantis, here is a “cold” take to bring some perspective on how voters have viewed each over the past 17 months. Perspective, like revenge, is a dish best served cold.

DeSantis and Trump favorable ratings by party over last 15 months (17 months for Trump). National @MULawPoll surveys of registered voters.(Trump & Pence since Nov 2021, DeSantis since Jan. 2022.)

And here are the same data in table form. (Yes, all “Table 1” because they come from separate reports.)

Who wants a rerun in 2024?

A look at overall opinion shows that the public is not keen on either Biden or Trump running for president again in 2024. Of all registered voters interviewed in the November 2022 and January 2023 Marquette Law School Poll National surveys, 34% would like Biden to run and 29% would like Trump to run.

Among only registered voters who consider themselves Democrats or independents who lean Democrat, 49% would like Biden to run. Among registered voters who are Republican or independent but lean Republican, 53% would like Trump to run.

This even split in both parties comes despite generally favorable views of both Biden and Trump among registered voters of their party. Biden is viewed favorably by 82% of registered Democrats and Trump is viewed favorably by 68% of registered Republicans.

While Democrats are more favorable to Biden than Republicans are to Trump, there is reluctance among Democrats for a Biden run in 2024 even among those with a favorable opinion of him, 57% of whom wish him to run. Among Republicans who are favorable to Trump there is higher support for a run, 72%.

Strength of partisanship also plays a role with Democrats more supportive of a Biden candidacy than are independents who lean Democrat, and likewise for Trump among Republicans compared to independents who lean Republican.

Among all registered voters, 42% say they would like neither Biden nor Trump to run in 2024, 28% would like Biden but not Trump to run and 24% would like Trump but not Biden. And only 5% would like to see a rerun of 2024.

Methodology details:

Polling of Trump and DeSantis and 2024

Nate Cohn has a look at widely varying polls on Trump 2024, including my @MULawPoll. Worth a read.

It is hard to get apples-to-apples comparisons. Different question (long list of candidates or DeSantis-Trump head-to-head), RVs or likely primary voters, Reps or Reps+Lean.

I’d also stress value of comparative favorability among Reps.

And comparison of ONE poll over time with same methodology each time removes noise due to multiple pollsters w varying methodology. This emphasizes trend change w most comparable data available

Favs in @MULawPoll national surveys:

Another trend for want Trump to run, and shows the difference between those who are more partisan Republicans and those independents who lean Rep. (How these are included or not also affects the cross-pollster comparison in Nate’s article.)

Here is a comparison of want Trump and want DeSantis to run by party ID for the latest, January 2023 @MULawPoll national poll (all these tweets are based on our national polls, not our Wisconsin only polls.)

I think the most revealing results we have in @MULawPoll is DeSantis is very appealing to PRO-TRUMP Republicans. His fav rating is strong with those Reps also fav to Trump & those Reps who want Trump to run. His threat to Trump is that he’s popular inside Trump’s house.

It is really important to stress we are watching a dynamic process as it unfolds, NOT predicting final outcomes. Trump is ramping up criticism of DeSantis. Does that change things in upcoming polls? When (if) DeSantis enters the race is another test.


There’s a long way to go.

Here is a link to Nate’s article in NYTimes today. By all means give it a read.